Optimizers - web analytics and CRO consultants


Our agency’s website is currently under complete redesign, so thank you for your patience and willingness to read the plain-text format.


In the meantime, here is some short info about us:

We are an agency specialized in web analytics and conversion rate optimization (CRO).

1. Our primary expertise is optimizing both UX and website traffic sources so that visitors’ expectations are met, and consequentially conversion rate on website goals is higher. That means more interaction, subscribers, sales or visitors on your website. This is done through thorough qualitative and quantitative website investigation, careful and statistically relevant split/multivariate testing and changes in flow, copy and/or design of the web pages.

2. Not less important is our expertise in advanced set-ups and implementations of KissMetrics and Google/Universal Analytics tracking. We cover regular reporting and analyses as well, but also advising during business decision-making based on findings.

3. Last but not least, we help your website get faster, more secure and more comfortable to maintain by integrating Google Tag Manager system. You might need basic integration to collect all of the scripts and tracking pixels in one place, or you might need an advanced setup with custom triggers, events or scripts for any of your tracking needs.


Conversion optimization tools of choice: Optimizely, Visual Website Optimizer, Clicktale, CrazyEgg, Inspectlet, Hotjar, EyeQuant.

Programming background: HTML5 and CSS3, jQuery, Javascript and PHP

CMS support and development: WordPress, Joomla, Magento, Shopify, PrestaShop

On top of that: Google Analytics Certified, Google AdWords Partner and award-winner in conversion rate optimization field.


For inquiries, contact us on:

Optimizers doo

Vojvode Sime Popovića 2, 11 160 Belgrade

[email protected]

+381 63 384 427